5 tips for trade show visibility

Tip 1: Play up the height of your stand

Did you know that you can raise the height of your stand?

Of course, you'll need to check the architectural rules of the event you're taking part in to see if you can do this.

You can opt for walls higher than the standard height - 3.50 m, for example, instead of the standard 2.50 - or opt for a stand extension. Whatever you choose, your stand will stand out from the crowd!

Tip 2: Opt for a hanging sign

In a large exhibition hall with hundreds of stands, such as the Porte de Versailles in Paris, how do you stand out from the crowd?

An alternative is to exploit the surface area above your stand. Suspended signs, light bridges - there are a multitude of possibilities.

Suspended signs not only attract attention from afar, but also provide a great communication space for the brand.

Tip 3: Personalize your floor

In a world of booths that often look the same, the ones that stand out are not only those whose colors stand out from the rest (yes, a yellow booth is possible!), but also those that offer a fairly immersive universe.

There's no need for a huge LED wall with a colossal budget, a good alternative is to decorate the floor of your stand, the "decorative" effect works perfectly!

Tip 4: Choose the right lighting solution

The possibilities are numerous: a suspended light bridge will illuminate the entire stand in a very qualitative way.

The neon logo adds a bright touch while reinforcing your branding.

Tip 5: Personalize your stand sign

In a long aisle punctuated by numerous stands, it's sometimes hard to get your bearings with stand numbers.

An inexpensive alternative is to choose a sign with a logo attached to the structure of the stand itself, making it easy to spot at a glance.

Take advantage of a free 30-minute demonstration of the tool.

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